Officina Profumo Farmaceutica of Santa Maria Novella

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An ancient and prestigious boutique in the heart of Florence

With a history spanning over 800 years, the Officina Profumo-Farmaceutica di Santa Maria Novella dates back to 1221⁠, making it the oldest pharmacy in the world. On this date, the Dominican Friars established the convent of Santa Maria Novella in Florence and began growing a monastic garden and botanical garden. In 1334, merchant Dardano Acciaioli, a member of one of the city’s most powerful families, was healed by the medicines of the Dominican Friars. As a sign of gratitude, he donated to them the Chapel of San Nicolò, in the heart of Florence, now converted into a boutique-museum.

Thanks to experience gained over the centuries, the high quality of the products sold by Officina Profumo-Farmaceutica are recognised around the world. You can purchase numerous beauty products, including balms, ointments, perfumes and soaps, ideal for personal care. Their most renowned product is Acqua della Regina, a perfume linked to Catherine de’ Medici, who commissioned the creation of a new fragrance in 1533 to celebrate her marriage to the future king of France, Henry II of Valois.

Finanziato con risorse del Piano Nazionale di Ripresa e Resilienza

Missione 1 - Digitalizzazione, innovazione, competitività e cultura, Componente 3 - Cultura 4.0 (M1C3).
Misura 2 «Rigenerazione di piccoli siti culturali, patrimonio culturale, religioso e rurale»

Investimento 2.1 - «Attrattività dei borchi storici» Linea B.
Progetti locali di rigenerazione culturale e sociale dei piccoli borchi storici

Beneficiario: IterTour S.r.l.s.
Importo concesso: 64.000€
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